16 Aprile 2020
Measuring the human body: problems and difficulties
Finding the right size is difficult.

The sector for the indirect measurement of the human body through image analysis has not yet been the subject of reliable estimates since it is still a new sector, made possible by the combined use of artificial intelligence technology and the latest generation smartphones.

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Its potential value can be estimated indirectly on the basis of the benefits expected from the application of technology for companies in the following areas: traditional clothing, protective and work clothing, medical, sports and fitness.

Let's see them in detail.

1. Traditional clothing

The cost of returns is estimated at $ 550 billion in 2020, 80% due to the size error. The first commercial applications of the size suggestion based on anthropometric data showed a reduction of up to 80% of returns. The extent of the benefit depends on the rate of adoption of the technology by consumers. A 20% reduction, estimated conservatively, would have an overall impact of over $ 100 billion in annual savings for the sector.

2. Protective and work clothing

The segment is estimated - source https://www.marketsandmarkets.com/PressReleases/protective-chothing.asp - in 9.95 billion dollars by 2021, with a CAGR (compound annual growth rate) of 6.3% . Given that the technical products to guarantee the required performance must comply with strict tolerances with respect to the measurements of the wearer's body and the relative certifications (ISO, FIA, etc ...), an error return rate is estimated for the size that it will touch peaks of 25%, with an estimated cost of 10% of the turnover.

3. Medical

The size of the global personalized nutrition and wellness market is estimated at $ 50 billion by 2025 - source https://www.prnewswire.com/news-releases/global-personalized-retail-nutrition-and-wellness-market -2018-2025-market-size-is-expected-to-rea-, with a CAGR of 9.1% in the expected period. The increase in the demand for preventive health measures, the increase in the trend towards personalization in the food sector, the focus on healthier nutrition and the growing ongoing nutrigenomics activities have strengthened the development of personalized nutritional products based on specific characteristics. of each patient.

4. Sport and Fitness

The size of the global fitness app market has seen strong growth: from $ 2.10 billion in 2017 to $ 14 billion in 2026 with a CAGR of over 24.3%. Fitness apps are mobile apps, used to provide videos or fitness instructions to users. As in the medical sector, the trend for the coming years is also towards the personalization of services according to the physical characteristics of the individual user.

Just in view of this customization of services you can find in our App SizeYou the answer to your needs. SizeYou Professional for all nutrition and fitness specialists, but also for companies that produce technical clothing and uniforms. The Enterprise version recommended for large companies that need an ad hoc measurement system.

Contact us for more information.